Karma Automotive announces first all-electric vehicle and new GS Series name

Karma Automotive is an American luxury electric car automaker. The company is based in Irvine, California with manufacturing operations in Moreno Valley, California. It is owned by Chinese automotive supply company Wanxiang Group.

Karma Automotive today announced it will be introducing a new name for a family of vehicles in 2021 called the GS Series. The lineup will include updated electrification options, technological advancements and Karma’s first-ever battery electric (BEV) luxury sedan.

The GS lineup will retain the same exotic design of the Revero® to continue with the brand’s legacy but will include technological advancements and a price point that will help bring new customers into the brand.

“We are pleased to announce that Karma will now offer our first all-electric vehicle next year as part of the GS series,” said Dr. Lance Zhou, Karma’s CEO. “Cost reductions in the BOM, streamlining our supply chain and standardized production methods also allowed for a new, more attainable pricing structure for the GS lineup allowing for higher market penetration, opening up the market to a larger group of entry level luxury buyers.”

About Karma Automotive

Karma Automotive, founded in 2014, is a southern California based producer of luxury electric vehicles. Headquartered in Irvine, California with an assembly plant located in Moreno Valley, Karma sells vehicles via its dealer network comprised of 36 locations in North America, Europe, South America and the Middle East. Karma’s Innovation and Customization Center, which opened in 2019 offers world-class engineering, design, customization, and manufacturing services along with electrification platforms. Karma’s flagship vehicle, the Revero® GT, is an electric vehicle powered by dual electric motors that embodies Karma’s goal of offering leading technology with a luxury experience. Every Karma vehicle is created with unparalleled individual care and craftsmanship.

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